Saturday, January 31, 2009

Make More AdSense Money By Boosting the Number Of Click

Increase the number of clicks on your ads is the most obvious strategy that will make more money for you. There are two ways you can boost the number of click:

  1. Getting more traffic for your web site,
  2. Make your ads more clickable and position them at the right place.

Getting traffic takes time and efforts. It‘s also a lot of hard work. There are several techniques that you can use to generate more traffic to your web site and hence make more AdSense money. These techniques are:

  • Submit your web site to search engine and optimize your web site for search engine.
  • Increase link popularity by link exchange, article marketing, directory submission and press release.
  • Paid Advertising through classified advertising, banner advertising or search engine advertising.
  • Participate in forums/groups related to the content of your web site.
  • Add comments to other blogs.

Making your ads more clickable is another way to increase your earnings. It is relatively easy to do because you can adjust your ad format almost immediately. You can do the following adjustments to your ad format to improve your click through rate (CTR):

  • Make them more noticeable by positioning your AdSense ads on top of your AdSense page.
  • Google states that the most effective ad formats are 336×280 larger rectangle, the 300×250 inline rectangle, and the 160×600 wide skyscraper. However you should choose the best ad format that works for your web site. This requires tracking and testing.
  • Create a custom palette that best suites your web site. In general, you can follow the following settings:
    • Border color : no border or background color of your website
    • Background color : background color of your website
    • Link color : color of your links
    • URL color : black
    • Text color : black or color of your main content

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