Make More AdSense Money By Boosting the Number Of Click

Increase the number of clicks on your ads is the most obvious strategy that will make more money for you. There are two ways you can boost the number of click:

1. Getting more traffic for your web site,
2. Make your ads more clickable and position them at the right place.

Getting traffic takes time and efforts. It‘s also a lot of hard work. There are several techniques that you can use to generate more traffic to your web site and hence make more AdSense money. These techniques are:

• Submit your web site to search engine and optimize your web site for search engine.
• Increase link popularity by link exchange, article marketing, directory submission and press release.
• Paid Advertising through classified advertising, banner advertising or search engine advertising.
• Participate in forums/groups related to the content of your web site.
• Add comments to other blogs.

Making your ads more clickable is another way to increase your earnings. It is relatively easy to do because you can adjust your ad format almost immediately. You can do the following adjustments to your ad format to improve your click through rate (CTR):

• Make them more noticeable by positioning your AdSense ads on top of your AdSense page.
• Google states that the most effective ad formats are 336×280 larger rectangle, the 300×250 inline rectangle, and the 160×600 wide skyscraper. However you should choose the best ad format that works for your web site. This requires tracking and testing.
• Create a custom palette that best suites your web site. In general, you can follow the following settings:
• Border color : no border or background color of your website
• Background color : background color of your website
• Link color : color of your links
• URL color : black
• Text color : black or color of your main content

How to Protect from Google Adsense Click Fraud

No matter how sad it sounds but many site and blog owners are getting their Adsense account terminated without doing anything against the rules.

The biggest reason for that is click fraud. Click fraud in simple words is clicking on ads for the purpose of costing the advertiser money.

Surely a site or blog owner would never do a click fraud, because the account will get terminated and money on it lost. But 3rd parties can do that, for example, to kick you off the business for a while.

How to prevent click fraud?

Check your access logs. For any suspicious activity you should contact Google directly and instantly. You can do it from their official page that accepts invalid clicks reports from the AdSense users - https://www.google.com/adsense/support/bin/request.py?contact=invalid_clicks_contact

The sooner you do that, the better. You must make Google team sees that you are:

- not affiliated with these invalid clicks

- you do not want money from this illegal stuff

- you are ready to any kind of cooperation to stop that stuff

What can be a suspicious bulk of clicks?

For example, too many clicks from the same IP over a short period of time.

But today click frauders went further and use special solutions that automatically put different IPs. Then even try to hind behind the search engines. It can look that 100 people came to you from MSN or Yahoo using one and the same search term - look for the search term, because it can tell a lot.

If you are not 1st page for this term in the search engine that 'sends' you clicks - fraud is possible.

Also disable ads for your own IP address and local geographic area. This can prevent accidents and will not make Google mistake another user as you. This can be done through a htaccess file.

Also keep your ads off on pop ups and pop unders.

Do not put ads on content sites that promote illegal activity or tampering of the legal rights of other people or business.

And the rule of a thumb - be the first to contact Google. Even if you did a mistake and the clicks were not fraudulent, still it is better to make Google see that you do your part of the job.

Free AdSense Template and Ad Formats Tips

The positioning of AdSense is a strategical and web site marketing issue. Some may feel that AdSenses on their site diminish their brand, others say this is a useful tool for visitors.

But in most of the cases people do not place AdSenses because they got frustrated with the conversions provided by the program. Surely when the AdSenses are placed on bad non-clickable spots or the pages are not properly optimized and Google cannot "read" and "give" you targeted ads - this is a problem. But a problem that can be solved with knowledge.

We highly recommend that you read the following info about how to squeeze the most from Google AdSense program on your site or blog:

Simple tips and legal tricks of Google AdSense

Two ways to maximize AdSense profits

Text vs Graphics in AdSense and

Search engine optimization for AdSense

Google PPC: Content or Search

Google gives the advertiser two broad options, when advertising with pay per click. Advertising in search results, advertising in websites content many choose to do both. Advertising in search means that results are displayed in Google under searches, and in its distributors search results. Google content advertising applies to those websites who choose to incorporate “Adsense” into their websites. Anyway, many advertisers are shunning this in favor of merely advertising in search results.

There are some reasons for this, and the first is trust. This has been a result of smaller websites, through to adsense empires choosing to embark on Click Fraud. Those who commit Click Fraud on search are those trying to weaken a competitor’s ROI. With Adsense the same applies, along with the website owner trying to increase his revenues using similar tactics.

Another reason of choosing with content is the motivation of the buyer when he is on a website. For example a website discussing the disadvantages of Adsense, would actually return adverts for those selling “Adsense Websites” for example. People may click on it, but they are unlikely to buy after reading a negative review. The other reason could be that the person on the adsense website was actually looking for what is the best color palette to use. The person therefore would not find the advert relevant, but might click on the advert in a care free manner.

Adsense websites are also often rejected by the advertiser because they feel it involves more administration. With some words having a network of over 500 websites, it is surely a tedious and expensive task. Although this is the case, many also find that their Adwords account returns websites, that don’t even appear to be trying to support their keywords.

Although many are rejecting content advertising, there are still those who feel it provides a similar ROI to search. A reason for this can be found through in the fact that more and more advertisers are only choosing search. As this occurs the advertiser has less competition so the price of the word reduces. Advertisers are also finding a good ROI from publisher’s websites who decide to actively promote the advertiser’s services within their content.

The other reason why advertisers are opting for content is to increase their scale. The fact however still exists that those who choose content advertising should choose the Google Adsense network. It is regulated far and above yahoo’s and others equivalents whilst its superior network of publishers means the advertisers will benefit from being able to spread their message through a diverse range of websites. Despite Adsense being the best PPC content distributor, it certainly doesn’t compare to search for the advertiser.

This has seen advertisers consistently choose search over content. Despite this advertiser’s should always test adsense and see if it can provide the ROI they are looking for. Some advertisers say that content provides a better return for their business than search. This varies; in general search remains King for PPC advertisers.

Pros and Cons

You have that site on-line, it’s generating a good number of hits and you think whether or not to use AdSense advertising on it. This is a description of the pros and cons of this approach to Internet advertising. AdSense has hit the Internet like something from another planet. There are negative aspects to Adsense and alternatives to consider.

AdSense is a great tool for webmasters. They could use to worry about how to raise enough money to keep their sites profitable. AdSense allows webmasters to forget about those worries and concentrate on creating good content for their sites. In fact, the emphasis is now on creating quality content (often associated with the top-paying words) it will bring you lots of visitors.

AdSense can also very well integrate with your website; it's easily customizable in terms of colors, position and size.

AdSense is a very good means of generating constant revenue on your site. All you need is create some quality content and keep it updated constantly and you can literally live off your website. A lot of people are doing just that nowadays with AdSense, so it's become kind of a business in itself.

It's a great program because you can have the same account advertising on all your pages. This is great for webmasters wit many of content because it means they don't have to create many accounts unnecessarily. Anyway, there are some negative aspects to advertising with AdSense. Here’s a small list of such cons.

Clearly the largest negative impact the AdSense program can have on you is through Google closing your accounts. Most of the time this happens because of so called 'click fraud', which means someone could be producing artificial clicks on your page. It doesn't have to be you making those artificial clicks. The earning AdSense brings you are by no means constant. But they're not even close to that. It's that kind of pressure that has a negative impact on you.

First, you constantly need to make sure your site is in the spotlight of search engines when people are searching. If you fail to do that you won't have any visitors, it means you won't have any AdSense revenue. As any form of generating revenue on the Internet with advertising has such a drawback.

Another major problem is that you constantly have to feed your site with better and better content. Certain sites are very well geared towards doing this but with some types of content this is rather hard to achieve. This is often why the services of a copywriter are employed to generate more and more content.

The best things a website owner can do, while writing original content is research a topic thoroughly and then return to writing with lots of information they can out in their own words. There are the pros and cons of using the AdSense network for generating profits through advertising. Now the choice is yours.

Useful Info About Ways To Identify And Tackle Click Fraud

The 1st step to eradicating the problem is identifying and tracking examples of click fraud is. Click fraud is an enormous drain on the resources of advertisers operating on a national and international scale. Also estimated to occupy around 30% of all pay per click advertising spent.

One way in which Search Engines and other pay per click program providers have attempted to curb the growing click fraud problem is through introducing IP address repetition algorithms. These formulae are designed to pick up on suspicious click patterns emanating from a singular IP address. As well as identifying potential fraudsters at source, this can help to uncover the existence of click farms and competitor-led sabotage.

Anyway, there is an array of problems with this method of attempting to identify the fraudsters. So, fraudsters logging on through a dialup modem, DSL line or cable modem can almost completely bypass this check, as with every new online session, a new IP address is generated. Cookie and session tracking are other methods by which search engines can attempt to uncover potential fraudulent activity, but for the fraudsters there are ways around these. More software is developed which profiles and reports on the browsing habits of each click-through to enable companies to track and monitor suspicious behavior.

Prompting Google to offer $90million as a potential settlement the problem of click fraud recently hit the headlines with a class action raised against Google. Maybe an acceptance of their responsibilities, Google's offer goes some way to suggest the extent of click fraud.

The first of self-help remedies that can be implemented to keep an organization out of trouble is remedies the reliance on search engine optimization and organic listings. It could eventually realize a ranking that another site is willing to pay $2.50 a click for, if a site is well and fully optimized. With organically high rankings there is no click through rates. The costs associated with PPC are not applicable. Although the process is significantly more laborious and takes significantly longer to see results, the SEO process is much cheaper in the long run, and with an estimated 25-30% of all clicks being performed fraudulently, an organically high listing can save money which would otherwise be drained by click fraud for more beneficial reinvestment.

Surely click fraud will follow suit, as the pay per click advertising market continues to grow and expand. Unless an effective means of preventing click fraud is developed and successfully implemented, buyers will steadily lose confidence in the advertising medium and turn to more effective.

Two Surefire Ways To Maximize Your Adsense Earnings

Most webmasters are aware of the fact that Adsense generates a sizeable source of additional advertising income. That is why most of them use it to go after high paying keywords. Usually, they have the lists with keywords since they have already used various methods of identifying them. And yet, after putting up these supposed-to-be high paying keywords into necessary pages, the money they expected to obtain in is not really coming in.

So, what are they doing wrong?

It is known that possession of pages with proper keywords is one thing but attracting visitors to browse those pages is another thing and this factor is often lacking. Thereby, in order to get visitors to your high paying keyword pages, it is necessary to optimize your site navigation.

First of all, one should think over how visitors are using such websites, after all, people tend to click on the links to the sites that they find more interesting. The process is called site navigation and is considered to be one of the ways towards Adsense earnings maximizing.

Each page of the website contains menu links to grab visitor’s attention. Links with “free’ or “download” words are believed to be good attention-grabbers.

This navigation logic can also be applied to driving traffic of high paying pages. There are some websites that obtain a lot of traffic from search engines, but still have low earnings. The trick is to try and use labeled links to entice visitors to the higher earning pages. This is one of the best ways to turn cheap clicks into real dollars.

Prior to testing it is necessary to keep two things in mind – something to track and compare, and several high earning pages which can be visited with the help of your traffic. Thus, the option is to select a few of your frequently visited pages which will ensure fast result.

Now, the next thing to do is to think of the ways to get visitors viewing a particular page and click on the link that will take them to your high earning page. Come up with a catchy and unique description for the link. Think of something that people do not get to see everyday. That will trigger their curiosity enough to try and see what that was all about.

Use of graphics can also grab readers’ attention. There is no limitation to what you can do to make your link noticeable. If you want your site to be successful, you will do your best to achieve that goal. Just be creative. As far as many Adsense advertisers are concerned, there are no written and unwritten laws to follow regarding what they write. As long as you do not overstep the guidelines of the search engines, then go for it.

It is advisable to remember that it is all about location, location and location. Once the perfect attention regarding grabbing description has been achieved, you have to identify the perfect spot on your page to position that descriptive link to your high paying page.

It is not a secret that there is nothing wrong about visiting other websites to see how they are going about maximizing their site navigation. “Hot pages” or “Most read” lists are very common and widely used already. It would be useful experience to study these lists but they should not be imitated.

Another way of doing it is to try to use different texts on various pages to see which ones are not working. Good solution would to be to mix things around and put links on top and bottom Thus, it is easy to make sure which ones get more clicks and which ones are being ignored. Thereby, testing and tracking are considered to be the best ways to find the site navigation style that works the best for it.

Advantages of Using Adsense for Search Units

AdSense for search is one of the great units which is - quite often - overlooked by the publishers. And the extra profit is lost due to this mistake.

This tool is very functional and helpful to website visitors. People are giving a way to find more info. If this info is on your web site, Google will show it in the results. If they find more results in AdWords units and click - you get paid.

So, this is a good way to generate AdSense revenues without the concern of diminishing the "brand" of a web site.

Another advantage is that AdSense for search occupies a small portion of the place on site screen. Due to this publishers do not sacrifice space where AdSense would previously appear.

One more advantage - as a publisher you are playing with bigger circle of advertisers. Not all AdWords advertisers play on the AdSense market. With Google for search you are getting the boys and girls who pay money within the framework of AdWords. The more advertisers - the better!

And a psychological trick - your site or blog gets extra scores in the eyes of some visitors because of the Google logo which is displayed inside the search unit. And those who choose the unit without logo may look to have invented their own search - cool

As you can see, AdSense for search is a great tool to make extra money with AdSense program and invest into the better image of your site.

How to Increase AdSense Earnings - Simple Tips

Google Adsense program is a fast and simple way for publishers to monetize their web site traffic.

Surely the amount of profits depends on how much the advertisers are willing to pay in this niche. But even within the same niche you can do special steps to make more money with Google AdSense program.

Better focus on one topic per page.

By doing this you help Google to define the topic of this page and choose the ads of better relevancy. The better relevancy, the more clicks you are likely to get.

Use white space around your ad.

Perhaps, this is more of an issue of the psychology of the eye work, but by doing that you make your ad stand out from the rest of your page and visitors spot the ads better.

Play with the colors.

No big science, but you can try 2 approaches: either make ads look like the rest of the site or make them stand out of the site visual color scheme. You will see what works better with your visitors.

Test ad placement.

Today Google AdSense has a truly great feature of channeling each ad separately. Channeling provides separate reporting on each unit, which gives you a tremendous chance to see what ad on what page and in what part of the page is giving you more money.

That is why - test, test and test. Vertical and horizontal, large and small, fading colors and colors that stand out of the line.

Very soon you will come up to the ads placement that is ideal in terms of making more money with Google AdSense program.

How to Avoid Getting AdSense Account Terminated

We have already published a post on this blog where explained part of the reasons for Google account to get terminated and how you can fight it.

However the list of difficulties is not over and we continue sharing tips about what cause the account to get closed and practical recommendations about how to avoid it.

Hidden texts.

Don't use them, this is not wise and Google is very angry when you hide the texts from visitors, trying to cheat the bots with that. We are not going to prove here that this strategy is giving no SEO value these days - just take it by default that it is not working and can get the account closed.

Page cloaking.

Page cloaking works like this: special program serves the robots of search engines with special optimized page and visitors see absolutely another page. This strategy is also a big no-no with Google. Maybe they will not catch you from the very beginning and you can survive for a week or month or year. But then your account will be closed and, maybe, the site gets kicked off from the Google index.

Link farms.

This is a disputable issue because some Internet marketers gave examples of link farms that are "blessed" by Google and purchase of backlinks from that farms does no harm. However, you do not know for sure if this or that link farm is ok for Google. It is even more fair to say that most of the link farms are hated by Google.

That is why getting backlinks from the link farms is a sure way to get problems with Google, get a site or blog de-indexed and even AdSense account terminated.

Doorways.

Doorways are close to cloaking pages, but with one difference. Doorway is a keyword optimized page that later on sends a visitor to a "normal" page. There have been times when doorways worked and worked pretty nice, and that is why Google started to fight them.

That is why no to doorways. Doorway as a notion has very bad reputation in Google's eyes.

Avoid these strategies and your chances to get site de-listed from index and AdSense account closed will get down to minimum.

Disadvantages of AdSense - True Views

This blog is mostly devoted to sharing tips about how to maximize the success from using Google AdSense program. That is why at first sight the post about disadvantages of Google AdSenses will look strange here.

But thinking in long terms about the reputation of this blog we want to give light to the opposing parts of this issue.

That is why, let's talk about the cons of using AdSense ads on your sites and blogs.

First of all, many publishers do not get the revenues they anticipated. With the realistic click through rate of 1.5%- 5% you should have at least several hundreds of visitors per day to get over $1.00 in daily profits from AdSense ads.

Another disadvantage in that most of the ads look tacky. Surely the looks of the ads (text ads) are in the hands of publisher. But many publishers follow the strange trend of making AdSense ads look ugly. And color improvement needs some efforts.

One more problem is the amount of click fraud. Loosing part of the money due to click fraud is not the biggest problem. The bigger problem is that due to click fraud done by 3rd parties on your pages YOUR ADSENSE ACCOUNT can get closed. Check the posts of this blog to see how to find Google click fraud.

Not the biggest problem - but still a pain in the back - ads on the site do not change often. This means that clickers have no new sites to click on.

But in any case, we think that most of the disadvantages can be handled - using the tips published on this blog. And the problems which cannot be recovered are fading away when we start to talk about the advantages of AdSense for the publishers.

Google Adsense - Simple Tips and Tricks

The key to success with Adsense ads is to put the ads into the nicely clickable spots and deliver as much targeted traffic to these pages as possible.

How to find a balance between giving away traffic (people who click ads go away from your site or blog) and being happy about it?

First of all you should take into account this simple tip.

Adsense links (link units) are not getting that much clicks. That is why if you place these link units on the pages were you'd like visitors to do other things (not click the link units) - you will increase the conversions of downloading some free stuff, or signing up for the course, or clicking the affiliate link buried in the text. So, the link units are good as 'scare off' to make visitors do the stuff that you want.

2nd tier in AdSense program. Well, Google is not offering this feature, but you can.

For example, content writers who deliver content to this blog can also recruit other writers and they will receive part of the profits that referred authors will generate here.

Everybody happy!

As long as this blog is alive and receives traffic, the author of the content published here will get part of the AdSense impressions on the page where his/her content is published. Which means that every article published here becomes an independent source of profit. And the author should not worry about promoting the blog and getting traffic to it, because this is the duty of the blog owners.

Getting Started with Google Adsense - Step by Step

The first thing you need to do is to register in Google AdSense program. The registration procedure starts here http://www.google.com/adsense

After you have registered, from the same page please login to your Google AdSense account and agree to the Google AdSense Terms and Conditions to proceed.

Then you get to a report page with detailed status on how your AdSense ads are converting and how much they are bringing you.

On the top of the page you will find the setup section. This is the place where you generate special code of the ad that later on is posted on your web site and turns into typical Google ad.

Google AdSense program offers you the options of AdSense for text (textual ads, plus you can choose it to be text and graphics), ad which is a search box and ad that refers people to Google AdSense program.

"My Account" tab allows you to set up details about your account, payment and tax information.

To add a text ad on your site: enable the cookies in your browser, go to "AdSense Setup" tab and click the "AdSense for content" link. This will give you a choice between ad units and link units. Ad units contain text and or images concerning a certain site for each unit with some description. Link units have links to certain types.

Then you need to choose your add format and colors. The freedom of doing that is in your hands, but basically you can end up with ads that 'mold' with your site design and ads that go in the contrast. What is better? Life will show it, and you will always be able to choose the looks of your ads and choose the one that gives the best conversions.

After customization of ads is finished - click "Continue" and then copy the JavaScript of the ad. You can paste it into your pages directly.

AdSense is published. Track them and choose the ones that are the most successful.

Adsense is for Everyone - Truth or Myth?

When Google AdSense program popped up on the market many people doubted the success of this idea. Now many people even do not dare to doubt it.

Why?

Perhaps the brilliant idea was in making everybody pleased. AdSense isn't just profitable for Google. It's also profitable for the people who advertise via AdWords and for publishers or owners of web sites on the pages of which the ads are published.

With these 3 powerful forces of the Internet the success of this program was destined to take place.

The hardest task was to make please another - 4th power, the most crucial in this model - the surfers who are potential subscribers and buyers.

Well, no one would give 100% guarantee that all surfers are happy with AdSenses. Some are even talking about giving a possibility to provide 'off ads' searching mode, so that they see sites and blogs with AdSense - but this is more of a vent off.

Still, many people are clicking the ads and this makes the business model more than alive.

However, as you can see - different trends take the minds of people. That is why you can ask yourself - 'Is it worth to play with AdSense for long in the future?'

The answer is "yes" because…

It works for the surfers. Instead of a huge graphic banner you see a few words. Words that are up to the point and explain everything. If you like what you see you can just click it.

It works for the AdWords advertisers - they are happy to get their ads on the sites and blogs which are receiving real targeted visitors from search engines. This is very good kind of traffic, top quality, search-hungry people.

It works for site and blog owners (also called publishers), because even 1 page site with some useful info on it can be bringing money till the end of the Internet.

And it works for Google, they are taking their part of the share from each click.

Everybody is happy and satisfied, this business model is viable. The "yes" in the answer is proved by simple logics.

Google AdSense and Web Surfers

Let's talk a little about Google AdSense program from the point of view of the people who daily search the Internet trying to find some info and who you are the potential clickers on the AdSense ads. Let's talk about web surfers.

The surfers in general think that AdSense is the most straightforward model available. This is expressed by numerous studies that prove - people who come from search engines are very good clickers on the relevant AdSense ads.

There is no magic in it. Long ago Google realized that by pleasing the people who search for something, and directing them to what they need faster, everybody wins - the surfer, the site owner, and the big Google.

We do not want to say that traditional banner advertising is absolutely wrong. But it works like the effect of 'total presence'. When you saw a banner of some script or book or whatever a thousand times on different sites - you get used to the product. But this does not mean that out of that thousand impressions you will do a single click on the banner.

So, the site visitors adopted AdSense advertising model, because it is shows them the pages of interest.

We can even say that thanks to AdSense Internet surfers again started to pay more attention to related things in the banners, and the companies behind the site.

There is another trend of people who are already starting to ignore AdSense ads, who became 'AdSense blind'. This is true - such a trend exist.

However in most of the cases it comes down to few simple things:

- how nicely/naturally AdSense ads are embedded into your site or blog,
- how relevant these ads are.

When these two factors are in good combination, the clicks on AdSenses will be very good. And you will love the program.